NHK TV Screen Image showing Seismic Intensity by Miyagi-ken

NHK TV Screen Image showing Seismic Intensity by Miyagi-ken Earthquake on 26 July 2003 within 5 minutes after the Earthquake with/without Tsunami Warnings 15

NHK How we respond? Breaking News Using all Media (8 Domestic Channels) 1) Computerized Screen 2) Automatic generated scripts 3) 450 Robot cameras nationwide 4) Helicopters

NHK’s Preparations Plan/Manual to respond efficiently for all types of disasters Regular Drills (ALL divisions) Regular & close contact JMA and other authorities hot line & other multiple communication line

Ratings surge Jul.26/2003 ７ : １３ am Magnitude 6.4 Seismic Intensity ６ plus

WHY BROADCASTING? Useful tool to convey vital information WIDE REACHABILITY Television/ Radio per household/ community SPEED Allow people to respond LIVE Update latest information Education Visual & Audio material Enhance awareness and preparedness

To Minimize damage BROADCASTERS – Ready and effective tool to convey information to the people on last one mile Broadcasters can contribute minimizing impact of natural disasters PROVIDED: Quick and accurate information could be attained from authorities Collaboration is Mandatory!

PREPARING FOR TSUNAMI AND OTHER DISASTERS EDUCATIONAL PROGRAMMES: A Reminder MEMORIAL DOCUMENTARIES CLIPS/ MATERIALS FOR SCHOOL CLIPS/ MATERIALS FOR COMMUNITY CLIPS/ MATERIALS FOR FAMILIES EVENTS

NHK’s International Contributions Distributing NHK’s productions on tsunami and other natural disasters ABU workshops sharing lessons NHK learned from the past experiences

Distributing Programs Documentaries on Tsunamis 30-second programs on the nature of earthquakes and tsunami Promoting co-productions for commemorative day of Tsunamis

Visuals on preventing Disasters earthquakes, tsunamis, floods, landslide, typhoons, volcanic eruptions and others 1)mechanism by CG 2)real image of damage 3)how we can mitigate the danger