Membership Recruitment

Membership Recruitment

Expand your recruitment plan Why Recruit? Planning for Success Recruiting Strategies Best Practices

Why Recruit? A growing and vibrant council in every parish

MEMBERSHIP RECRUITME NT What is the Knights of Columbus vision for our Church and our communities? Better Parishes Better Men, Husbands & Fathers Stronger Families 4

MEMBERSHIP RECRUITME NT What motivates a member to invite a man to join the Knights of Columbus? Engaged in activity Shared interests and values Enthusiasm for our mission 5

Planning for Success

MEMBERSHIP RECRUITME NT Consider the various groups that you need to address this year and consider them your audiences when planning your calendar. Young Adults Fathers Gen Xers College Students Newer Ethnic Communiti es Parishioner Hispanic Catholics s Baby Boomers Sons Leaders Former Members

PLANNING FOR SUCCESS Recruitment Drives – major push in Fall and Spring Meetings & Events – building blocks of Membership Engagement Build a year round, multi-channel plan for recruitment by diverse events and activities Statewide & Regional Events – KofC run or sponsored Online Membership – Marketing, Engagement and Follow Up Men’s & Family Catholic Conferences

STRATEGIES 1:1 Recruiting Church Drives Team Recruitment Invitational Drives Parish Recruitment Councils Programs State Events Events & Programs Regional Conferences Community Engagement Marketing Online Membership Membership Engagement 9

One-on-One Recruiting

MEMBERSHIP RECRUITME NT Every member should have a planned “talk track” on why someone should join the Knights Listen to a man’s interests and experience Share why you joined and what you value about your membership Promote council programs and activities for parish, family and communities 11

Father McGivney’s Vision Joining a Knights of Columbus council can: Change a man’s life Deepen and enrich his faith Strengthen his family Build better lives for those who so desperately need help From the Personal Recruitment Skills Training Course on the Fraternal Training Portal

Who do you know? Potential Members are everywhere! Have you considered: Family members Relatives Friends Neighbors Colleagues at work Service Providers Advisors Fellow Parishioners Members of other parishes

“SMART” Recruiting Techniques S mile and maintain eye contact. Be friendly. M y Story – Why did you join? How has it helped you? A sk questions about his and his family’s life. R estate reasons to join. Talk about the real benefits. Talk less. Listen more to what he has to say.

Church Drives

MEMBERSHIP RECRUITME NT What do you need to run a successful church drive? Planning Start today by training your councils and teams and scheduling dates Coordination & Cooperation Pastors, Officers, Field Agents and District Deputies form the core of your teams Follow-Up Deliver on the promise of membership with personal and timely outreach and activity 16

From the KofC Webinar Series at kofc.org/webinar Best Practices in Conducting Effective Church Recruitment Drives Conducting Effective Church Drives

What To Do Before Your Church Drive Start Planning now for October! Order your Supplies today! Seek Permission & Schedule the Drive ASAP Prepare Bulletin & Pulpit Announcements Conducting Effective Church Drives

On the Day of Your Church Drive Move Into Position Engage Potential Members Don’t Dismiss Anyone Reception after Mass After Action Review Please visit kofc.org/drive for more information! Conducting Effective Church Drives

Follow Up After Your Church Drive Schedule & Plan Info Session(s) Follow Up with Prospects Schedule First Degree(s) Hold the Information Session – Welcome families – Emphasize council programming – Show a video: kofc.org/videos Please visit kofc.org/drive for more information! Conducting Effective Church Drives

Recruiting to Programs

FAITH IN ACTION

FAITH RSVP Into the Breach Marian Icon Prayer Program Building the Domestic Church Kiosk Rosary Program Spiritual Reflection Program New Holy Hour New Sacramental Gifts New FAMILY Food for Families Family of the Month/Year Keep Christ in Christmas Family Fully Alive Family Week Consecration to the Holy Family Family Prayer Night New Good Friday Family Promotion New COMMUNITY Coats for Kids Global Wheelchair Mission Habitat for Humanity Disaster Preparedness Free Throw Championship Catholic Citizenship Essay Contest Soccer Challenge Helping Hands New LIFE Marches for Life Special Olympics Ultrasound Program Christian Refugee Relief Silver Rose Mass for People with Special Needs New Pregnancy Center Support New Novena for Life New 23

Best Practices

BEST PRACTICES Take the steps to ensure people know about Knights of Columbus presence and activity in every parish Maximize your council’s VISIBILITY Dress in branded KofC clothing Ensure a constant presence in parish bulletin EVERY event is an opportunity forannouncements recruitment and engagement Someone responsible for planning the recruitment aspect of every event Focus on growing your councils FAITH and FAMILY programming – within your parish

BEST PRACTICES Focus on building a culture of recruiting, where everyone is excited and engaged in council growth Recruit PASTORS to support council recruitment efforts – especially at events! Membership growth is everyone’s responsibility Recruiting is an all the time duty not a once in awhile activity Recruit to Degrees Plan a regular schedule and communicate it effectively to your members

FAITH IN ACTION Call to Action Plan Prepare Execute Put into place a variety of growth opportunities and strategies, starting with an engaged membership team Train you leadership and your teams. Vigorously promote new KofC initiatives and activities Lead by example with monthly status and planning reviews. 27