Majestic Realty Co. JDE SoCal User Group March 9, 2011 1

Majestic Realty Co. JDE SoCal User Group March 9, 2011 1

Majestic Realty Co. SharePoint – A Strategy Majestic’s current and future plans 2

Agenda Majestic Realty Co. Majestic’s SharePoint & BI System Business Background & Selection SharePoint Plans (dreams) Suggestions for Strategy/Planning Success Factors/Challenges Discussion 3

Majestic Realty Co. Headquarters City of Industry (60/605) Largest Private Commercial Developer Vertically Integrated – Acquire: Land, entitlement – Develop: Commerce Construction Co. – Manage: Majestic Management Co. Product: Industrial, Office, Retail 4

Majestic Realty Co. Project Locations Arizona California Colorado Florida Georgia Illinois Nevada New Jersey Oregon Texas Utah Square Footage 248,000 43,770,000 2,115,000 838,000 11,605,000 126,000 6,144,000 76,000 269,000 3,722,000 766,000 Total: 69,679,000 5

Industrial Warehouse 6

Premier Office 7

Retail 8

Technology E1 8.12 (8.0 – 2004; 8.12 – 2007) Financials, Project Cost, Real Estate Mgt Nortridge Loan System MS SharePoint/BI & CRM Wintel/SQL IBM Blades & VMWare 9

Technology Cloud/SaaS – MS: BPOS Email (2nd Qtr 2010) – ExactTarget: Email Marketing (Jan 2009) – Iron Mountain: Satellite Offices Data Storage 10

SharePoint – Today BI Portals Department/Functional Sites (sort of) Walk-thru of Majestic SP 11

Majestic’s BI System BI 1.0 – Executive Reporting System – Deployed 2006/2007 – Data Warehouse Reporting BI 2.0 – Portfolio Analysis Reporting – Deployed 2009 – OLAP Cube Reporting 12

BI Data Sources JDE Accounting JDE Property Management JDE Custom: Partnerships Nortridge Loan System 13

BI Architecture 14

Technology Selection Business Need - 2006 – Executives: Summary info on ‘Project’ Property, Building, Lease Tenant, Loan, Ownership Inquiry/View easy to use for executives Solution: – SQL Server/SharePoint 15

Technology Selection BI Tool Options – Microsoft SQL – MicroStrategy – Business Objects – Request by Resolve Technology – Insight by CadenceQuest – Q4Bis 16

Technology Selection Scalable BI, allow integration w/multiple source systems Presentation layer allow multiple ‘reports’ – Graphical, listings/reports, etc. Platform for multiple use (BI, plus other) Simplify administration (e.g., security) 17

SharePoint -- Summary Business Intelligence – Business reason for SP (2006) Departmental Sites – Added based on specific purpose Other Key Business Needs – Document Management – Portals, Internal/External – Website 18

SharePoint – Future Committed to SP Expand BI Delivery Full Departmental/Functions Rollout Self-Initiated Project Sites Document Management – Maybe with KnowledgeLake addon – Document Retention 19

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SharePoint - Future What’s Holding Us Back? – SP Governance – Resource Availability – Economy 21

BI Tools/Options – Today MOSS/SharePoint Oracle Suite of BI Products Specialty Products/Tools – Real Estate – Argus, Dyna, Yardi BI Tools o’ Plenty 22

Suggestions for Strategy Create Vision – Talk about it In IT and with business Create Strategy Statement 23

Planning Model 24

Vision Statement 25

Strategy Statement 26

BI & Reporting Vision ‘Fountain of Truth’ 27

Success Factors/Challenges Executive sponsorship Ownership of data & process Discernable deliveries (BI is fluid) New skill for IT On-going development/support model 28

Discussion Questions Comments Suggestions 29

Majestic Realty Co. SharePoint – A Strategy The End Thank you 30